research yet, preferring to wait and discuss her half-formed ideas with two colleagues during this week's strategy session. His is one of three ideas to discuss, which takes an hour. Then, a barrage of follow-up emails and group chat turns the hour-long meeting into nine hours of cumulative work. So the total cost of molly's meeting is $900 - a 500% increase over adam's 30-minute meeting and unrelated chainmails. The cost difference isn't even the biggest issue. Whenever marketers are taken away from content creation to discuss content creation, they inevitably lose a dose of productivity.
A study indicates that it takes 23 minutes and 15 seconds to get back on track after a work interruption. Neuroleadership institute director david rock says these shifts in focus can cause people to make mistakes, forget good ideas, and lose valuable information. It takes 23 minutes 15 seconds to get back on track after a work disruption, says @gmark6 @ucirvine. productivity whatsapp number list click to tweet that's not to say you should avoid meetings at all costs. Some meetings are crucial to moving your content strategy forward. Client or client interviews, quick calls to replace 25-person email chains, and regular
one-on-one meetings all serve valuable purposes. Certain meetings, customer interviews, short calls to replace email chains are crucial. @adeolonoh productivity click to tweet you need to be selective in distinguishing between meetings that add value and those that hold your team back. And you should make the meetings you hold worth their weight in gold. Let's see how to do this. Related content on hand: how to make marketing meetings more productive and less mind-blowing 4 steps to productive content marketing meetings step 1: count your team meetings first, assess the role